SRmedia Digital advises publishers, editors and entrepreneurs as they make key decisions about digital content strategy, production and distribution.
The company typically joins the client’s team as consulting producer to define, create, launch or enhance new products. These assignments may include:
Product Audits
Provide an outside expert’s perspective on your existing products.
Analyze competitors
Collect and review usage data and feedback from users
Interview team members to identify pain points
Review key performance indicators based on business goals
Product Development
Create and execute plans, specs and roadmaps for new digital products
Clearly define content strategy, goals and resources
Develop functional specs
Assemble and advise production teams
Evaluate and oversee outside vendors
Optimize content architecture (metadata, categories, tags, keywords)
Integrate on-demand video, audio and data-driven applications
Assist with rapid iteration and testing
Content Operations
Launch quickly, improve continuously and leverage best practices for publishing, distribution and reporting.
Enhance content management systems and workflow
Publish efficiently across multiple distribution platforms
Automate content and marketing operations where possible
Monitor key metrics and recommended improvements
Contact Stu for a proposal customized to your specific needs.
