SRmedia Digital works with publishers and content owners to enhance the creation, curation and production of their digital editorial and data services.
HealthiNation network startup team (from left): Brendan Anderer, Scott Schappell, Stu Rohrer, John Piccone, Holly Atkinson MD
Yale “OpTix” entrepreneurs and advisors (from left): Ugo DeBlasi, Debayan Gupta, Vela-Susan Park, Derrick Gomez, Jock Spivy, Stu Rohrer
Blouinnews.com startup team, from left: Paul Maidment, Stu Rohrer, Homa Zaryouni, Lara Vergnaud, Alex Erquicia, Kellin Bliss
The company specializes in digital publications including digital-first original products, print/digital hybrids, video on demand and content automation.
Founded in 2011, the company draws on the industry expertise of its principal, Stu Rohrer, long-time editor and online producer at Fortune 500 publishers, broadcasters and media startups.
About Stu Rohrer
SRmedia Digital founder Stu Rohrer began his career in journalism as an editor on the Style desk at The Washington Post, where he later produced the newspaper’s first online edition. That experience led to digital producer and executive roles over three decades at The New York Times Company, News Corp., Cablevision’s Rainbow Media (now AMC Networks) and a host of startup media companies as the digital revolution transformed newspapers, magazines and television.
Among Stu’s innovative projects were early online editions of U.S. newspapers for personal computer enthusiasts, the first fantasy baseball game online, a consumer travel service combining Travel & Leisure, Food & Wine and other magazine content, a pioneering video-on-demand service with short-form videos about yoga, guitars and cars, and the long-running Oscar movie prediction contest, Can You Beat the Crowd?
He founded SRmedia Digital in New York City in 2011.
Stu is a graduate of Yale College, where he studied Literature and was editor of The New Journal, a campus magazine. He later earned an M.B.A. studying new media at UCLA’s Anderson School of Management. He has served as mentor at the Yale Entrepreneurial Institute, advisor to Informed Patients Institute, which tracks the quality of U.S. healthcare, and taught “Video on the Web” to TV majors at Montclair State University. He is publisher of Poor Stuart’s Guide, tracking the best arts and entertainment in an on-demand world, and author of the USA arts guide, Poor Stuart’s Passionate Spectator: Discovery guide for adventurous arts fans in America
