Mary Meeker’s 2017 internet outlook

Mary Meeker of Kleiner Perkins has released her annual report on internet trends for 2017. Key takeaways include:

  • Internet users continue to grow at a 10% annual rate, and the average user spends 5.6 hours daily with digital media, more than half of that on mobile devices;
  • Smartphone growth has slowed to 3% from 10% last year;
  • Digital advertising spending has overtaken TV ad spending, led by Google and Facebook, and has become increasingly measurable

Here is the full slide presentation (355 slides)

Internet growth solid but slowing, Mary Meeker reports

The average Internet user spends 5.6 hours per day with digital media, says Mary Meeker in her 2015 Internet Trends update.
The Consumer sector has been completely reinvented by the internet, but Education, Healthcare and Government still have a long way to go.