Mary Meeker’s 2017 internet outlook

mary meeker kleiner perkins interrnet trends 2017

Mary Meeker of Kleiner Perkins has released her annual report on internet trends for 2017. Key takeaways include:

  • Internet users continue to grow at a 10% annual rate, and the average user spends 5.6 hours daily with digital media, more than half of that on mobile devices;
  • Smartphone growth has slowed to 3% from 10% last year;
  • Digital advertising spending has overtaken TV ad spending, led by Google and Facebook, and has become increasingly measurable

Here is the full slide presentation (355 slides)

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